When Aura Beauty set out to launch a new boutique head spa, they needed a compelling recruitment video; before their new space was even ready. With limited time and access, 716 Create stepped in to script and shoot a warm, engaging video in just 30 minutes, using the owner’s existing space. The challenge was to capture the spa’s welcoming culture and attract top estheticians without showcasing the future location. Through thoughtful storytelling and an efficient production process, we delivered a video that radiates authenticity and makes prospective team members feel right at home.